Who we are?
Direct Line Italy is one of the largest online auto insurance companies
with more than 1 million customers.
It is part of the MAPFRE Group, a global insurance company present in 49 countries, leading the Spanish market and the first multinational insurance group in Latin America and one of the 10 largest European insurance companies for premiums. MAPFRE has over 38,000 employees worldwide and more than 27 million customers.
The brand Direct Line has introduced direct sales of insurance policies in Europe in 1985: customers for the first time they could talk directly with an insurance company and buy their policy directly with a simple phone call.When after a few years the Internet completely changed the traditional logic, Direct Line found the web its natural evolution for the business.
Direct Line has a clear goal, which functions as a compass: the customer satisfaction .
We are a dynamic and concrete pursuing the excellence of its products, which accepts every challenge with enthusiasm and always communicate clearly and transparently. Our history would not be the same if we had not been able to build it day after day in a manner consistent with our values.
We are at the top of the Italian market for direct insurance business and our commitment is to win customers with competitive rates and an excellent service. In Direct Line employs over 900 professionals, of which more than 500 are dedicated to the direct relationship with the customer.
In 2015, for the third consecutive year, we have earned the Seal of Quality by the Institute of German Quality and Finance as the Best insurance company RCA Online market. A recognition that not only fills us with pride, but it shows that our customers are the most satisfied in the market. All this thanks to our rates and the claims service, our flagship boasting many years settlement times among the best in the market.
We are those of the Red Telephone and Mouse on Wheels: our advertising communication is always recognizable, capable of being remembered and often to snatch even a smile. Print, radio, TV, web ... In these years we have used all means possible to reach consumers. To find out the history of advertising of our insurance ?
From the moment you buy a policy Direct Line, you will be followed for all needs to be an excellent team of insurance consultants. On the phone or email, our Customer Service is at your disposal.
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